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EEC Club

The EEC Club will help students in enhancing their employability quotient. This will be done through sector-based and domain-based knowledge enhancement, development of aptitude, group discussion and interview skills, in addition to self-confidence, positive attitude, grooming and other soft skills, so that the student can confidently appear in the placement process.


At this end of this training the student will:
  • Maintain a professional appearance, with appropriate business attire and personal grooming, that enhances the chances of professional success.
  • Be proficient in exhibiting professional body language to improve communication style.
  • Be adept at the skills required to qualify written aptitude tests conducted by companies as a part of the selection process.
  • Be ready to participate in Group Discussions on various topical as well as abstract topics.
  • Be knowledgeable with regard to train students in handling general, functional and sectoral questions in personal interview sessions.


Mr Amit Kumar who is a Regional Head of SBI Funds Management Pvt. Ltd. delivered a lecture on Aug,04, 2018 on the topic " Careers in Financial Services with special reference to Mutual Funds Industry " and enlightened the students with his knowledge and guidance.. He told the students that one should have a positive and energetic attitude along with the vast knowledge of the subjects, only then students will succeed in life.. He also shared his work experience in sales and advocated about the aspects of sales that no one takes into consideration. He said that its a misconception that sales job is tough, instead he said that Sales is a interesting job and it requires patience along with the convincing power. He also advocated that students should get the basic concepts clear and should be flexible. Students should learn to take up new challenges and overcome them by their hard work and focus.


A guest lecture was organized by IILM Academy of Higher Learning Lucknow on 26 July 2018. She Focused on the topic of “ enhancing employability quotient”. She started with Competency and skills. After that She told about the importance of “ willingness to participate”.
For enhancing employability she emphasized on few Competencies:
1) Conceptual clarity of work done in past
2) Knowledge about industry
3) Knowledge about business
4) Networking
5) Knowledge of subjects
6) Basic discipline and ethics
7) Hard work and smart work
8) Personal Grooming
9) Flexibility
10) Attitude


On July 24, 2018, IILM Lucknow organised a Guest Lecture on the topic “Careers in Banking & Finance” in the Campus. The guest speaker was Ms. Prabhjot Singh - Director - Training- PG (Financial Analysis) / CFA / MPHIL / Pursuing PhD. The session was very enriching. The focus of the lecture was on how students can prepare themselves for core finance and Banking Jobs. The session started with a brief question answer round where students were asked to explain “what do they understand by the term Finance” and it was a very interacting beginning of the session.
She explained the students the importance of getting the right job at the very first step and also guided them the various ways by which the PGDM students can add value to their resumes and are able to get placed in core finance domain.
She enlightened the students about the various profiles for fresher’s like, Technical Analyst, Commodity Analyst, Rating Analyst, Credit Analyst, Stock Market Technician, Investment Consultant, Financial Modeling Analyst, Stock Analyst and the latest trend of today’s times “Crypto Currency Analyst”, and she told the students, how they can improve their resumes by doing various certifications which can open the doors for such profiles.
Students were guided for how they can create an opportunity for themselves by constantly updating their knowledge by keeping pace with the current trends. She told the students to keep themselves updated with and also instructed them to watch CNBC and other financial News Channels so that they get familiar with the terminologies, and enhance their knowledge accordingly.
The talk concluded with briefing the students that to be a successful professional, the most important thing for an individual is “Focus”. Focus on identifying his/ her strengths and skills and finding some special quality which differentiates a particular person from others and for such skill development, domain related certifications play a prominent role.


A Guest Lecture was delivered byMrAlokTripathi- Cluster Head,Red FMon“Corporate Expectations from Management Graduates”onJuly 17, 2018during the orientation program of PGDM Batch 2018-20. There were more than 100 students present in the Guest Lecture. It was a great learning experience for the students as they came to know about the reality of corporate world.
He started his lecturewith brief introduction of students.He later described the various common mistakes made by students during their introduction. The session was made interactive bythought provoking questions posed by MrAlokTripathito the student audiencefor example what are the basic skills required for getting a job, What do you expect from your first job and do you consider yourself market ready? After getting the answers of students he explained them the real picture of today’s corporate world. He told the students that college is place where you can make mistakes and you have a chance to correct it but when you enter into corporate world, the scope of making mistake is very less and if you make mistake there you have to face consequences.
The session went on by addressing the students on various expectations of corporate from management graduates like:
Enthusiasm, Full of new ideas, Ready to learn, Hard working, Sincerity, Ready to face challenges, Punctuality, Positive attitude
In addition to above discussion he emphasized on the fact that never lose the trust of your boss by misrepresenting the facts.
He concluded his session by giving some tips that students should strive to improve awareness about Business scenario in addition to their subject knowledge as knowledge of this kind helps in creating a good impression about their personality.
After his lecture the students asked various question regarding future job scenario, various roles offered to freshers for which they got satisfactory answers.
The lecture has proven to be very inspiring and informative for the students.


A lecture on the Art of Living philosophy was conducted by Mr. Tanuj Narain and his colleagues to the students of the PGDM First Year Batch. Mr. Narain began by asking students what qualities they would want in an ideal friend. As responses started pouring in, he emphasized that the same qualities should be present in oneself as well. He also explained what the Sudarshan Kriya is and gave a demonstration as well. The lecture ended with all students meditating together and thereby felt very relaxed and at peace at the end.


The PGDM Batch of 2018-20 had an amazing session, "Unlearn to Learn" conducted by Dr. Kumud, Psychologist and Counsellor on July 20th, 2018. Dr. Kumud has emphasized on the term "learning", and motivated the students to learn as much as they can. Students got an idea about the various life skills like empathy, critical thinking, self management, etc. that will help them to be successful and make them able to cope up with the different personal and professional phases of life. She also explained how emotions play a vital role in our life and how an emotionally balanced approach can lead one to self awareness.


IILM Academy of Higher Learning, Gomti Nagar, Lucknow organized a guest lecture on 08th November 2017 on the topic “The Financing Challenge: Where is the money?” The lecture was delivered by Prof. Prakash Singh, Professor, IIM, Lucknow. He addressed the MBA & PGDM students of IILM. The Programme started with the welcome of guest by Prof Sachin Srivastava, Associate Professor, IILM Academy of Higher Learning, Lucknow. IILM Lucknow is continuously striving for the overall development of students and trying to provide industry oriented education so that they can get suitable jobs. Keeping this objective in mind, this lecture was organized. Addressing the students of IILM Prof. Prakash Singh explained the various funding options available for the business. He pointed out the important business decisions related to financing of business. He took the example of airline industry and explained how airline companies are using various financing options available in the financial system. He also explained how funds can be raised for a business idea.


A two-day Amazon Sellers Training Programme was organized at IILM Academy of Higher Learning, Lucknow from 4th October to 5th October. This training was organized by Entrepreneurship Development Institute in collaboration with IILM, Lucknow. More than 40 people participated in the training. During the training the participants learned the techniques of selling products on Amazon. At the end of the training an evaluation exam was organized and the successful candidates were provided certificates from Amazon. In the end Dr. Naela Rushdi, Director IILM thanked representatives of EDI, trainers of Amazon and participants and said that IILM will continue to facilitate such workshops in the future.


IILM’s approach to management education has always been to combine the conceptual with the practical. Keeping this philosophy in mind, an Industrial Visit to Amul Dairy, Lucknow was organized for MBA first year students on 5th August, 2017. The details of the operations that were shared with the students included a tour of the entire facility where the students gained valuable insights about Amul Dairy and its operations that start with the procurement of milk and then through the entire production process consisting of clarification, standardization, homogenization and pasteurization. The top management at the facility also gave a presentation to the students where they shared the vision of the company, the entire milk co-operative structure from a business perspective and the future plans of the Lucknow unit.


Mr. Akarshan is a professional corporate trainer and human capital developer. He has worked in IT industry for 7 years before getting into freelance training & consultancy. His few top corporate clients are HDFC (pan-India), Accenture Bangalore, Landmark, Reliance ADAG Group, etc. The lecture started with a short introduction about his career and experiences, and went about enlightening the students as to how a fluctuating mind makes us do things and lands us up into something that we have never thought about. He proved his point with an example of a PCM student graduating with BCom and finally landing into an IT company. Session moved further with the scenery activity which depicted how a group of people made similar natural scenes, with a mountain, embedded sun and emerging rivers from the mountains, which showed lack of innovation and effort.

Industrial Visit to Coca Cola Factory

The college arranged an industrial visit to Coca Cola bottling plant, Brindavan Bottlers located in Barabanki, Lucknow on 21st July 2017 for its PGDM Batch 2017-19. The students were given a close look at some of the important operations that go into the fabrication of beverage bottles, right from water treatment, soft drink processing, testing labs, filtration process, recycling, moulding and filling of the soft drink bottles. The trip was a practical learning experience for the students to have a better clarity and knowledge of big industries, where they learnt about the foundation and hierarchy of an industry, functionalities involved an overview of the job profiles and overall working environment.


Mr Raj Singh, a highly qualified and senior trainer, visited the Institute on July 13th, 2017. He addressed the class on the expectations from the industry, and the demeanour to be maintained by the trainees on the eve of their interviews. He added that the picture outside in the market was a struggle and students had to forego their reservist attitude and embark on the journey with a firm determination to expect the unexpected. He proffered various accounts from his own life as a professional and educated the students on how to tackle the diverse situations they would experience when they strode into the professional world.


A guest lecture was held on July 15th, 2017 by Dr Kumud Srivastava, a specialized psychologist, who lectured the students on the topic “Unlearn to Learn”. She said that when a cup is full then there is no further addition into it, anything additional would only overflow from the cup. Hence it was desirous that the students accepted the teachings of management, taught in the school with no prior pre-conceived notions. She discussed Life Skills, Self Awareness and Self Management techniques with the students.


Mrs. Vanita Yadav, a corporate resource person and a fervent teacher, impressed upon the students the immense significance of vocabulary of the English language and communication skills. She trained the students on how to articulate effectively and create an impact on the interviewer, during job placement interviews. She also made it a point to convey the conspicuous conduct the students had to display during an interview.


A guest lecture was held on July 14th, 2017 by the alumnus of IILM Lucknow, Mr. Krishna Shukla (PGDM Batch 2015-17) on the topic – “Digital Marketing”. As per him, digital marketing is an umbrella term for all of our online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers. He focused on the new trends and technologies that can be used to popularize the business and to increase the earnings. His main agenda of the lecture was to explore the different online tools that are available now-a-days to advertise and market the products and the services of a company. As an individual also, he motivated the students to do something different and make an earning by doing things outside the curriculum. He also emphasized on the importance of formal education, attending classes and participating in institutional activities.


An exciting and fun activity “Build the Tower” was organized for the new PGDM Batch (2017-2019) on the 18th of July 2017 as a part of the Orientation Program.

The group was divided into 5 teams of 10 students each and they were assigned the task of building a tower using only newspapers and cello tape. The activity saw the students using their imagination to build towers of different shapes.

At the end, though there was just one winning team, all the students thoroughly enjoyed the game and learned a lot about teamwork, strategizing, work allocations, working with limited resources, group conflict etc.


Citied as one of “1000 world leaders for Hope”, Mr. Swapnil is a social entrepreneur, rover, inventor, linguist, writer and founder of “LIVE MAD”, a movement that spreads hope in troubled communities through social inventions, entrepreneurship and love. A dyslexic and synaesthetic by birth, his work explores the synergy and congruence of human senses. His social inventions span new age education system. He is one of the youngest change-makers to be featured by Forbes Magazine, the Better India. He is awarded by Himalayan Foundation. He is a case study at Newcastle University. In his session through his own experiences he urged students to learn to accept, to learn to believe that their existence is for a cause and to listen to their conscious when in dilemma. He took an example of Coal and Diamond, where both are carbon compound but valued differently and it’s the pressure that turn coal into diamond; similarly human brain is also a carbon which can become intellect after pressure. He explained to the students that there is nothing like “but” and if anyone states “but”, it means they are not ready. Motivated by his inspiring words, the students promised that they all would join hands to create a better India.


Mr Vineet Dubey, a financial expert with years of experience in training corporate employees and students of various professional institutes, on financial aspects of management, visited IILM Lucknow on the 17th of July, 2017. He addressed the class on the topic “Careers in Finance and Banking sector”. His subject weighed on the actual experiences and the expectations of the market in this sector. His vast understanding on the subject ensured a plethora of knowledge for the students.